Traditionalathon Sculpting on the platform being ‘a medium of social change’, the contribution and championing of social cause is ingrained into the ethos of The Old Madras Foundation and Events walk has become a skilled sculpture in sculpting the Immortals of our heritage in the mind's of the generation of Today. generation for the betterment of the society. Always working in the spirit of ‘Society as First’, “THE OLD MADRAS FOUNDATION “ will be partnered in future with other organisations across various initiatives to ensure that the benefit is maximized. The Old Madras Foundation’s initiatives have a varied typology ranging from assistance to supporting farmers in our agriculture-dependent economy, educational, traditional, cultural, religious, social awareness, about our heritage, pollution free environment as well as activities for the technological people of Today and motivating them to join their hands with the TRADITIONALATHON , making a Tradition Bound India for the Future generation. Thus The Old Madras Foundation is promoting A Tradition Bound India through Traditionalathon.